As every year, the Pantone has chosen the color of the year. This year, the shade called the fancy name Very Peri became the chosen one.
The Very Peri is a new color given rise to by the Pantone Color Institute to express the tranquility of blue and the energy of red within a tint. The company says the new color covers a new worldview that is focused on the recent global challenges, including the unpredictable situation caused by the coronavirus pandemic. That is why a bluish color with a warmer tone can symbolize a more positive vision.
Colors are part of our everyday lives, and they are also part of our emotions, so you should care about what colors you wear. Of course, this year’s choice of Pantone also affects the fashion industry, so you can already discover this positive-toned tone in the offer of several stores.